🌍2025년디지털세확대,글로벌기업에어떤영향이있을까? ((2025 Global Digital Tax Expansion: What It Means for Big Tech and Marketers))

🌍2025년디지털세확대,글로벌기업에어떤영향이있을까?

  ((2025 Global Digital Tax Expansion: What It Means for Big Tech and Marketers))

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

2025년하반기,기아EV5출시임박!뜯어보자

 

🌍2025년디지털세확대,글로벌기업에어떤영향이있을까?

전 세계적으로 디지털세(Digital Services Tax, DST) 도입이 가속화되고 있습니다.
특히 미국과 EU, 그리고 OECD를 중심으로 한 글로벌 과세 기준 논의는 2025년 하반기 IT업계의 핵심 이슈입니다.




🔍 디지털세란 무엇인가요?

디지털세는 글로벌 IT 기업들이 실제 사무실이나 공장이 없어도 특정 국가에서 매출을 발생시키는 경우,
그 해당 국가가 매출에 대해 직접 세금을 부과할 수 있도록 한 제도입니다.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

🔥 7월전기세폭탄막는꿀팁총정리!How to Cut Your Electricity Bill This Summer (July 2025 Edition)

 

 

 

🌐 주요 국가들의 동향

국가 도입 여부 특징

프랑스 도입 완료 매출의 3% 부과 (주요 대상: 구글, 아마존)
영국 도입 완료 검색, SNS, 마켓플레이스에 적용
미국 반대 입장 자국 기업 피해 우려로 무역보복 예고
한국 검토 중 다국적 IT기업에 대한 과세 형평성 문제 대두



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💣 디지털세가 기업에 미치는 영향

1. IT 공룡의 세금 부담 가중

기존의 조세회피 전략 무력화



2. 광고단가 상승 가능성

구글·페이스북 광고비가 사용자에게 전가될 우려



3. 이중과세 문제

OECD는 이를 막기 위한 글로벌 기준을 만들고 있음

 

 

 

 

 

 

 

 

 

 

 

 

 

대반전예고! KG모빌리티,'성장 엔진'제대로 달고 질주한다!

 

 

 

 

 

 

📌 소비자에게 어떤 영향을 줄까?

검색·광고·쇼핑 플랫폼 이용 시 간접비용 증가 가능성

중소기업도 글로벌 플랫폼에 의존하는 만큼, 간접 과세 대상이 될 수도 있음





✅ 대응 전략

국내 기업은 글로벌 과세 기준에 맞춘 세무 전략 수립 필요

소비자는 플랫폼별 이용 요금 변화를 체크해야 함

마케터/블로거는 광고단가 변화에 민감하게 반응하고, 장기 전략을 재정비해야 함





#디지털세 #DST #글로벌과세 #IT기업세금 #구글과세 #광고단가상승 #2025세무전략 #OECD세금개편 #해외세금뉴스 #글로벌마케팅이슈

 

 

 

 

 

 

 

 

 

 

 

✅ English Version

🌍 2025 Global Digital Tax Expansion: What It Means for Big Tech and Marketers

As of 2025, the momentum behind the Digital Services Tax (DST) is gaining strength across the globe.
The ongoing debate between the US, EU, and OECD about fair taxation for Big Tech is becoming one of the most pressing issues in global economics.

🔍 What Is the Digital Services Tax?

The DST allows countries to impose taxes on digital companies that generate revenue from users in that country,
even if they don't have a physical presence there.


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🌐 Global Landscape

Country Status Key Details

France Enforced 3% tax on revenue (targets: Google, Amazon, Facebook)
UK Enforced Applies to search, marketplaces, and social media ads
USA Opposed Claims DST unfairly targets US companies; threatens trade retaliation
South Korea Under review Fair taxation of foreign platforms is under discussion





💣 Impact on Businesses

1. Increased Tax Burden for Tech Giants

Traditional tax avoidance strategies less effective



2. Ad Cost Inflation

Google/Facebook may pass tax costs to advertisers



3. Double Taxation Concerns

OECD seeks a unified approach to avoid overlap

 

 

 

 

 

 

 

 

 

 

Top Things to Know Before Traveling to Korea

 

 

 

 

📌 What About Consumers?

Possible indirect fee hikes on platforms like YouTube, Google Ads, and Amazon

Small businesses using international platforms may also face increased costs



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✅ Strategic Takeaways

Local businesses should align their tax strategies with global trends

Advertisers must prepare for rising CPC and CPM

Marketers and content creators should closely monitor platform fee changes and adjust campaigns accordingly

What Is ‘Jeong’? The Untranslatable Korean Emotion

 

 

#DigitalTax #DST #BigTechTax #OECD2025 #GoogleTax #AdvertisingCost #CPC2025 #GlobalMarketingNews #DigitalEconomy #TechRegulation


이상

🌍2025년디지털세확대,글로벌기업에어떤영향이있을까?

  ((2025 Global Digital Tax Expansion: What It Means for Big Tech and Marketers))

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